The art of living

It is a journey that takes in different cultures and inspires a variety of emotions. Some of the Armani/Casa Interior Design Studio’s most important global projects are on display here for the first time. Sketches, renderings, plans and cross sections, photos, scale models, layouts, all reveal the breadth of the Studio’s stylistic research.
The exhibition represents a milestone in Armani/Casa’s quest, which began in 2004 when Giorgio Armani  signied a partnership with Emaar Properties PJSC. The company’s chairman, Mohamed Alabbar, had the intuition to contact the Italian designer to add character to the Burj Khalifa in Dubai, the world’s tallest building. It was to become home to the first Armani Hotel. This initiative was then repeated in Milan and in other cities, from Miami to Istanbul, from Mumbai to Manila, and from Tel Aviv to Chengdu and London. Indeed, the UK’s capital is the location of the latest project, just completed, a preview of which is presented in the exhibition.
His signature aesthetic is a taste for luxurious simplicity, and this sums up the designer’s profound design identity.