Cultural value of Design

 The Italian Design Day involved 100 italian culture ambassadors that simultaneously presented 100 different towns.
Architect Claudio Pironi has been invited by the Italian Embassy in Baku as a culture witness to represent the cultural value of Design as an operational tool within the relationship between sustainable projects and sustainable policies. He told us his point of view that investigates how the design world is able to make a special contribution to respect for nature and human beings. "A project is sustainable because of its ability to produce forms, solutions and meanings that are not only valid in the present but continue to generate value for future generations", explains Pironi. His works reflect an alchemy of different cultures, experiences, feelings and a deep aesthetic research that produces a design able to evoke wonderfulness. "The goal of his work is to define a new range of action that can combine architecture and interior design, giving life to a space, the store, in which to amaze, excite and tell each time a unique story". https://www.studiopironi.com/